In any corner of the business world, there is an accepted norm. An easy path you could follow. It takes courage, drive and commitment to deviate from that path – but doing so allows us to create something unforgettable.
For Peter Taunton, everything comes down to one word: passion. He has it, he teaches it, and the results speak for themselves. Peter is a pioneer in the fitness industry. In 2003, he had a vision for Snap Fitness: to create an affordable, 24-7, results-driven gym differentiated from the impersonal, expensive big-box experience. Even as his operations expand, he remains ever-committed to providing owners and members with the tools and programs they need to reach life-changing goals. To this day, Taunton is led by his understanding of consumer desires, and he continues to found and lead fitness brands and accumulate accolades from the business community with each new accomplishment.
On this episode of the Abundantly Clear podcast, Malorie and Peter sit down to talk about Peter’s most important mindset shift, overcoming fear to make the right decisions for your business, and taking the initiative to persist through the COVID-19 pandemic. Join in and be inspired to revolutionize your own industry.
You’ll Learn
- How Peter is reversing some of the biggest trends in the fitness industry to earn his customers’ trust
- What you actually need to know about philanthropy (and it’s not all sunshine and goodwill)
- Why your mindset towards money changes as you get your hands on more of it
- And much more!
Favorite Quote
“Hey, look, you cannot be an entrepreneur without failing. And if you’re not failing, you’re not trying hard enough. You’re not putting yourself out there enough”
– Peter Taunton
Connect with Peter:
How to get involved
- Malorie has become an expert in helping people remove their mindset blocks, so they can experience the growth in their business and decrease in stress they desire. Check the site to learn more, download a freebie, and stay connected.
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